What is clipping? How clippers get paid

Updated Oct 16, 2026

Clipping means cutting short videos from a brand's or creator's content (a podcast, stream, music video, show or ad) and posting them on your own TikTok, Instagram, YouTube Shorts or X accounts. Brands run clipping campaigns with a fixed budget and pay clippers for the views their clips generate.

How it works

  1. A brand posts a campaign on a clipping platform with a brief, a rate per 1,000 views (CPM) and a total budget.
  2. You make clips that follow the brief and post them to your own social accounts.
  3. You submit the post link on the platform. Views are tracked and verified, and you earn the CPM rate on eligible views while the budget lasts.

For example, Vyro describes it this way: once your post is approved and reaches the minimum view threshold you start earning at the campaign's CPM rate for every eligible view, and earning stops when the campaign's budget runs out.[source]

Rules you'll usually see

  • Minimum views before a clip earns (ClipDocker found 2,000 views in the typical Whop Content Rewards campaign).[source]
  • Per-clip caps on how much one clip can earn (typically $200 in the same data).[source]
  • Platform fees taken from payouts, from 0% to 10% depending on the board.[source]
  • No fake engagement. Platforms verify views, and bots or view farms are banned (e.g. Promote.fun's terms).[source]

Finding campaigns

Campaigns are spread across many platforms and Discord servers. ClipScout Daily ranks the live ones daily: see today's Top 10 or all 13 live campaigns.